For a provider of digital historical collections to academic research libraries, combined primary research with publicly-available data sources to size the potential market and identify areas of greatest near-term demand.
Category: Marketing
Identification of Market Requirements and Entry Strategies for Clinical Decision Support Provider
For a provider of medical reference information, interviewed chief medical information officers to assess the scope of opportunity and identify key requirements for entry to the market for EHR-integrated clinical decision support solutions
Contractor and Manager for Self-Published Author
For a prominent self-published author, serving as contractor and manager of the various publishing roles, from editing through design through distribution and promotion.
