For the University of Toronto Press, developed an integrated XML-based infrastructure comprising digital asset management, XML modeling, Word template development, eXtyles integration, XML-based composition with InDesign, EPUB generation, and creation of a master XML repository. The result is their PShift system, which UTP uses for its scholarly book, journal, reference, and textbook publishing divisions and provides … Continue reading XML Infrastructure and Workflow for University of Toronto Press
For a professional association in the financial services industry, created a plan for converting the organization's existing PDF-based document production and distribution to a multi-channel EPUB-based e-book strategy.
For a vendor of editorial workflow systems for freelance contributors, contributed to the company's go-to-market strategy by defining and prioritizing target market segments, and initiating strategic partnerships.
For a leading editorial and workflow technology company, provided competitive analysis in the content management and workflow system markets.
For a digital publishing services company, created technology architecture for digital custom publishing of educational and professional content, including DRM selection and production process design.
For a Fortune 50 information technology company, created a strategy for new business opportunities in the publishing market centered on next-generation editorial and content management systems. The strategy brought together the company's existing products, lab R&D technology, and professional services as well as acquisition opportunities. It targeted educational, news, trade book, and consumer magazine publishing, and envisioned … Continue reading Publishing Industry Strategy for Global IT Vendor
For a national daily newspaper, helped design an Internet-delivered digital facsimile edition of the paper, including product format, production workflow, distribution channel, e-commerce strategy, and integration with the print circulation system. This helped boost circulation and ad rates while lowering costs of distribution.